Monday, January 29, 2007

Product placement - the bane of modern movies

No, people don't watch the advertisements anymore. They turned away, switched off, logged out. So we need something new. I know, we'll have their favourite characters in the movies using our products on every occasion possible. We'll call it the "halo" effect to keep the marketers happy....

And the most shocking exponent of this plague on our screens ? Yes, Wallace himself.
Most people think "Wallace and Gromit" are simply a couple of old duffers - well actually, that would be Wallace, Gromit is the dog who keeps the show on the road.

I counted an astonishing number of references to "CHEEEEEESE" in their latest adventure, "The curse of the Were Rabbit" and I was disturbed to see carrots and all manner of other vegetables being pushed front and centre. Where will it all end ?

4 comments:

Fuff said...

LOL!!!!
Welcome back!

The Phosgene Kid said...

Hey Mummy! Gromit is actually a metaphor for satan.

mummified said...

PK - Gromit knits and is a talented doggie engineer - he can't possibly be Satan as well...

The Phosgene Kid said...

It is hard to understand who is running hell while he is making his movies. something about the way his mouth moves is innately evil...